*, *::before, *::after { margin: 0; padding: 0; box-sizing: border-box; }

:root {
  --ink:     #111010;
  --ink-mid: #4A4845;
  --ink-lt:  #888480;
  --paper:   #FAFAF8;
  --white:   #FFFFFF;
  --rule:    #E8E5E0;
  --amber:   #D4820A;
  --amber-l: #FFF4E0;
  --amber-d: #A86408;
  --off:     #F4F2EE;
  --font-h:  'Cormorant Garamond', serif;
  --font-b:  'Mulish', sans-serif;
}

html { scroll-behavior: smooth; }

body {
  background: var(--white);
  color: var(--ink);
  font-family: var(--font-b);
  font-size: 16px;
  line-height: 1.65;
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
}

/* ── NAV ─────────────────────────────────────────────────────────── */
nav {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding: 1.25rem 4rem;
  background: rgba(255,255,255,0.94);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--rule);
}

.nav-logo {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: 1.4rem;
  letter-spacing: -0.01em;
  color: var(--ink);
  text-decoration: none;
}
.nav-logo em {
  font-style: italic;
  color: var(--amber);
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 2.5rem;
}

.nav-links a {
  font-family: var(--font-b);
  font-size: 0.78rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--ink-mid);
  text-decoration: none;
  transition: color 0.2s;
  font-weight: 500;
}
.nav-links a:hover { color: var(--ink); }

.nav-cta {
  font-family: var(--font-b);
  font-weight: 600;
  font-size: 0.78rem;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--white) !important;
  background: var(--ink);
  padding: 0.6rem 1.4rem;
  transition: background 0.2s !important;
}
.nav-cta:hover { background: var(--amber) !important; }

/* ── HERO ────────────────────────────────────────────────────────── */
.hero {
  min-height: 100vh;
  display: grid;
  grid-template-columns: 1fr 1fr;
  align-items: center;
  padding: 8rem 4rem 4rem;
  gap: 4rem;
  position: relative;
  overflow: hidden;
  background: var(--white);
}

/* subtle dot grid */
.hero::before {
  content: '';
  position: absolute;
  inset: 0;
  background-image: radial-gradient(circle, #D4820A18 1px, transparent 1px);
  background-size: 32px 32px;
  pointer-events: none;
}

/* amber glow top right */
.hero::after {
  content: '';
  position: absolute;
  top: -10%;
  right: -10%;
  width: 50vw;
  height: 50vw;
  background: radial-gradient(circle, rgba(212,130,10,0.08) 0%, transparent 60%);
  pointer-events: none;
}

.hero-left {
  position: relative;
  z-index: 1;
}

.hero-tag {
  display: inline-flex;
  align-items: center;
  gap: 0.6rem;
  font-size: 0.72rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  font-weight: 600;
  color: var(--amber);
  margin-bottom: 2rem;
  font-family: var(--font-b);
}

.hero-tag::before {
  content: '';
  width: 24px;
  height: 1px;
  background: var(--amber);
}

.hero h1 {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: clamp(3.5rem, 6vw, 5.5rem);
  line-height: 1.05;
  letter-spacing: -0.02em;
  color: var(--ink);
  margin-bottom: 1.75rem;
}

.hero h1 em {
  font-style: italic;
  color: var(--amber);
}

.hero-sub {
  font-size: 1.05rem;
  font-weight: 300;
  color: var(--ink-mid);
  max-width: 460px;
  margin-bottom: 2.5rem;
  line-height: 1.75;
}

.hero-actions {
  display: flex;
  align-items: center;
  gap: 1.5rem;
  flex-wrap: wrap;
}

.btn-primary {
  font-family: var(--font-b);
  font-weight: 600;
  font-size: 0.82rem;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--white);
  background: var(--ink);
  padding: 0.9rem 2rem;
  text-decoration: none;
  display: inline-block;
  transition: background 0.2s, transform 0.15s;
}
.btn-primary:hover { background: var(--amber); transform: translateY(-1px); }

.btn-ghost {
  font-size: 0.85rem;
  color: var(--ink-mid);
  text-decoration: none;
  display: flex;
  align-items: center;
  gap: 0.4rem;
  font-weight: 500;
  border-bottom: 1px solid var(--rule);
  padding-bottom: 1px;
  transition: color 0.2s, border-color 0.2s;
}
.btn-ghost:hover { color: var(--amber); border-color: var(--amber); }

/* Hero right — stat cards */
.hero-right {
  position: relative;
  z-index: 1;
  display: flex;
  flex-direction: column;
  gap: 1px;
  background: var(--rule);
  border: 1px solid var(--rule);
}

.hero-stat {
  background: var(--white);
  padding: 2rem 2rem;
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 1.25rem;
  align-items: center;
  transition: background 0.2s;
}
.hero-stat:hover { background: var(--off); }

.hero-stat-num {
  font-family: var(--font-h);
  font-size: 3rem;
  font-weight: 600;
  color: var(--amber);
  letter-spacing: -0.03em;
  line-height: 1;
  min-width: 100px;
}

.hero-stat-text strong {
  display: block;
  font-size: 0.9rem;
  font-weight: 600;
  color: var(--ink);
  margin-bottom: 0.2rem;
}

.hero-stat-text span {
  font-size: 0.8rem;
  color: var(--ink-lt);
  font-weight: 300;
}

/* ticker */
.ticker-wrap {
  background: var(--ink);
  overflow: hidden;
  padding: 0.8rem 0;
}

.ticker-track {
  display: flex;
  gap: 3rem;
  white-space: nowrap;
  animation: ticker 45s linear infinite;
}

.ticker-item {
  font-family: var(--font-b);
  font-size: 0.72rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: rgba(255,255,255,0.45);
  flex-shrink: 0;
  font-weight: 500;
}
.ticker-item span { color: var(--amber); margin-right: 0.75rem; }

@keyframes ticker {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}

/* ── SECTION BASE ────────────────────────────────────────────────── */
section { padding: 7rem 4rem; }
.section-inner { max-width: 1100px; margin: 0 auto; }

.s-label {
  font-family: var(--font-b);
  font-size: 0.7rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  font-weight: 600;
  color: var(--amber);
  display: flex;
  align-items: center;
  gap: 0.6rem;
  margin-bottom: 1rem;
}
.s-label::before { content: ''; width: 20px; height: 1px; background: var(--amber); }

.s-title {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: clamp(2.25rem, 4vw, 3.5rem);
  letter-spacing: -0.02em;
  line-height: 1.05;
  color: var(--ink);
}
.s-title em { font-style: italic; color: var(--amber); }

/* ── PROBLEM ─────────────────────────────────────────────────────── */
.problem { background: var(--off); border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule); }

.problem-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 6rem;
  align-items: start;
  margin-top: 4rem;
}

.problem-prose p {
  font-size: 1rem;
  font-weight: 300;
  color: var(--ink-mid);
  line-height: 1.85;
  margin-bottom: 1.25rem;
}
.problem-prose p strong { color: var(--ink); font-weight: 600; }
.problem-prose p:last-child { margin-bottom: 0; }

.problem-cards {
  display: flex;
  flex-direction: column;
  gap: 1px;
  background: var(--rule);
  border: 1px solid var(--rule);
}

.problem-card {
  background: var(--white);
  padding: 1.5rem 1.75rem;
  border-left: 3px solid transparent;
  transition: border-color 0.25s, background 0.2s;
}
.problem-card:hover { border-left-color: var(--amber); background: var(--amber-l); }

.problem-card h4 {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: 1.15rem;
  color: var(--ink);
  margin-bottom: 0.35rem;
  letter-spacing: -0.01em;
}

.problem-card p {
  font-size: 0.85rem;
  color: var(--ink-lt);
  line-height: 1.65;
  font-weight: 300;
}

/* ── SERVICES ────────────────────────────────────────────────────── */
.services { background: var(--white); }

.services-intro {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 5rem;
  align-items: end;
  margin-bottom: 4rem;
}
.services-intro p { font-size: 1rem; color: var(--ink-mid); line-height: 1.8; font-weight: 300; }

.services-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--rule);
  border: 1px solid var(--rule);
}

.service-card {
  background: var(--white);
  padding: 2.5rem;
  position: relative;
  transition: background 0.2s;
}
.service-card:hover { background: var(--off); }

.service-card::before {
  content: '';
  position: absolute;
  top: 0; left: 0; right: 0;
  height: 3px;
  background: transparent;
  transition: background 0.25s;
}
.service-card:hover::before { background: var(--amber); }

.service-num {
  font-family: var(--font-h);
  font-size: 3.5rem;
  font-weight: 400;
  color: var(--rule);
  line-height: 1;
  display: block;
  margin-bottom: 1.25rem;
  letter-spacing: -0.03em;
}

.service-card h3 {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: 1.5rem;
  color: var(--ink);
  margin-bottom: 0.75rem;
  letter-spacing: -0.01em;
  line-height: 1.15;
}

.service-card p {
  font-size: 0.875rem;
  color: var(--ink-mid);
  line-height: 1.75;
  font-weight: 300;
}

.service-tag {
  display: inline-block;
  font-size: 0.68rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  font-weight: 600;
  color: var(--amber);
  background: var(--amber-l);
  padding: 0.2rem 0.65rem;
  margin-top: 1.25rem;
}

/* ── HOW ─────────────────────────────────────────────────────────── */
.how { background: var(--ink); }
.how .s-label { color: var(--amber); }
.how .s-title { color: var(--white); }

.how-intro {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 5rem;
  align-items: end;
  margin-bottom: 4rem;
}
.how-intro p { font-size: 1rem; color: rgba(255,255,255,0.45); line-height: 1.8; font-weight: 300; }

.steps {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: rgba(255,255,255,0.08);
  border: 1px solid rgba(255,255,255,0.08);
}

.step {
  padding: 2rem 1.75rem;
  background: var(--ink);
  border-top: 2px solid transparent;
  transition: border-color 0.25s, background 0.2s;
}
.step:hover { border-top-color: var(--amber); background: #1a1816; }

.step-num {
  font-family: var(--font-h);
  font-size: 0.8rem;
  font-weight: 600;
  color: var(--amber);
  letter-spacing: 0.1em;
  display: block;
  margin-bottom: 1.25rem;
  text-transform: uppercase;
}

.step h3 {
  font-family: var(--font-h);
  font-size: 1.25rem;
  font-weight: 600;
  color: var(--white);
  margin-bottom: 0.65rem;
  letter-spacing: -0.01em;
}

.step p {
  font-size: 0.85rem;
  color: rgba(255,255,255,0.4);
  line-height: 1.7;
  font-weight: 300;
}

/* ── WHO ─────────────────────────────────────────────────────────── */
.who { background: var(--off); border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule); }

.who-intro {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 5rem;
  align-items: end;
  margin-bottom: 4rem;
}
.who-intro p { font-size: 1rem; color: var(--ink-mid); line-height: 1.8; font-weight: 300; }

.who-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1rem;
}

.who-card {
  background: var(--white);
  border: 1px solid var(--rule);
  padding: 1.75rem;
  transition: border-color 0.25s, box-shadow 0.25s;
}
.who-card:hover { border-color: var(--amber); box-shadow: 0 4px 20px rgba(212,130,10,0.1); }

.who-card-icon {
  font-size: 1.25rem;
  margin-bottom: 0.85rem;
  display: block;
}

.who-card h4 {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: 1.2rem;
  color: var(--ink);
  margin-bottom: 0.4rem;
  letter-spacing: -0.01em;
}

.who-card p {
  font-size: 0.825rem;
  color: var(--ink-lt);
  line-height: 1.65;
  font-weight: 300;
}

/* ── PRICING ─────────────────────────────────────────────────────── */
.pricing { background: var(--white); }

.pricing-intro {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 5rem;
  align-items: end;
  margin-bottom: 4rem;
}
.pricing-intro p { font-size: 1rem; color: var(--ink-mid); line-height: 1.8; font-weight: 300; }

.tiers {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.5rem;
}

.tier {
  border: 1px solid var(--rule);
  padding: 2.75rem;
  background: var(--off);
  position: relative;
  transition: border-color 0.25s;
}
.tier:hover { border-color: var(--ink-lt); }

.tier.featured {
  background: var(--ink);
  border-color: var(--ink);
}

.tier-label {
  font-size: 0.68rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  font-weight: 600;
  color: var(--ink-lt);
  display: block;
  margin-bottom: 1.5rem;
  font-family: var(--font-b);
}
.tier.featured .tier-label { color: var(--amber); }

.tier-name {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: 2rem;
  letter-spacing: -0.02em;
  color: var(--ink);
  margin-bottom: 0.5rem;
  line-height: 1.1;
}
.tier.featured .tier-name { color: var(--white); }

.tier-price {
  font-family: var(--font-h);
  font-size: 2.75rem;
  font-weight: 600;
  letter-spacing: -0.03em;
  color: var(--amber);
  display: block;
  margin-bottom: 0.3rem;
  line-height: 1;
}

.tier-price-note {
  font-size: 0.8rem;
  color: var(--ink-lt);
  font-weight: 300;
  margin-bottom: 1.75rem;
  display: block;
}
.tier.featured .tier-price-note { color: rgba(255,255,255,0.35); }

.tier-divider {
  border: none;
  border-top: 1px solid var(--rule);
  margin-bottom: 1.75rem;
}
.tier.featured .tier-divider { border-color: rgba(255,255,255,0.1); }

.tier-desc {
  font-size: 0.9rem;
  color: var(--ink-mid);
  line-height: 1.75;
  font-weight: 300;
  margin-bottom: 1.75rem;
}
.tier.featured .tier-desc { color: rgba(255,255,255,0.55); }

.tier-features {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 0.6rem;
  margin-bottom: 2rem;
}

.tier-features li {
  font-size: 0.85rem;
  color: var(--ink-mid);
  display: flex;
  align-items: flex-start;
  gap: 0.65rem;
  font-weight: 300;
}
.tier.featured .tier-features li { color: rgba(255,255,255,0.55); }

.tier-features li::before {
  content: '—';
  color: var(--amber);
  font-size: 0.75rem;
  margin-top: 0.1rem;
  flex-shrink: 0;
}

.tier-cta {
  display: block;
  font-family: var(--font-b);
  font-weight: 600;
  font-size: 0.8rem;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  text-align: center;
  padding: 0.9rem;
  text-decoration: none;
  transition: all 0.2s;
}

.tier .tier-cta {
  background: transparent;
  border: 1px solid var(--ink);
  color: var(--ink);
}
.tier .tier-cta:hover { background: var(--ink); color: var(--white); }

.tier.featured .tier-cta {
  background: var(--amber);
  border: 1px solid var(--amber);
  color: var(--white);
}
.tier.featured .tier-cta:hover { background: var(--amber-d); border-color: var(--amber-d); }

/* ── CTA ─────────────────────────────────────────────────────────── */
.cta-section {
  background: var(--off);
  border-top: 1px solid var(--rule);
  padding: 9rem 4rem;
  text-align: center;
  position: relative;
  overflow: hidden;
}

.cta-section::before {
  content: '';
  position: absolute;
  bottom: -20%;
  left: 50%;
  transform: translateX(-50%);
  width: 60vw;
  height: 40vw;
  background: radial-gradient(ellipse, rgba(212,130,10,0.08) 0%, transparent 65%);
  pointer-events: none;
}

.cta-inner {
  position: relative;
  max-width: 640px;
  margin: 0 auto;
}

.cta-section h2 {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: clamp(2.75rem, 6vw, 5rem);
  letter-spacing: -0.025em;
  line-height: 1.0;
  color: var(--ink);
  margin-bottom: 1.5rem;
}
.cta-section h2 em { font-style: italic; color: var(--amber); }

.cta-section p {
  font-size: 1rem;
  color: var(--ink-mid);
  margin-bottom: 2.5rem;
  font-weight: 300;
  line-height: 1.75;
}

.cta-note {
  margin-top: 1.25rem;
  font-size: 0.78rem;
  color: var(--ink-lt);
  letter-spacing: 0.04em;
}

/* ── FOOTER ──────────────────────────────────────────────────────── */
footer {
  background: var(--ink);
  padding: 2.5rem 4rem;
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 1rem;
  flex-wrap: wrap;
}

.footer-logo {
  font-family: var(--font-h);
  font-weight: 600;
  font-size: 1.2rem;
  color: var(--white);
  letter-spacing: -0.01em;
}
.footer-logo em { font-style: italic; color: var(--amber); }

footer p { font-size: 0.78rem; color: rgba(255,255,255,0.25); }

footer a {
  font-size: 0.78rem;
  color: rgba(255,255,255,0.4);
  text-decoration: none;
  transition: color 0.2s;
}
footer a:hover { color: var(--amber); }

/* ── REVEAL ──────────────────────────────────────────────────────── */
.reveal {
  opacity: 0;
  transform: translateY(20px);
  transition: opacity 0.65s ease, transform 0.65s ease;
}
.reveal.visible { opacity: 1; transform: translateY(0); }
.reveal-d1 { transition-delay: 0.1s; }
.reveal-d2 { transition-delay: 0.2s; }
.reveal-d3 { transition-delay: 0.3s; }
.reveal-d4 { transition-delay: 0.4s; }

/* ── RESPONSIVE ──────────────────────────────────────────────────── */
@media (max-width: 1024px) {
  nav { padding: 1.1rem 2rem; }
  section { padding: 5rem 2rem; }
  .hero { padding: 8rem 2rem 4rem; grid-template-columns: 1fr; gap: 3rem; min-height: auto; }
  .hero-right { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; }
  .problem-grid, .services-intro, .how-intro, .who-intro, .pricing-intro { grid-template-columns: 1fr; gap: 2.5rem; }
  .services-grid { grid-template-columns: 1fr; }
  .steps { grid-template-columns: repeat(2, 1fr); }
  .who-grid { grid-template-columns: repeat(2, 1fr); }
  .tiers { grid-template-columns: 1fr; }
  footer { padding: 2rem; }
  .cta-section { padding: 6rem 2rem; }
}

@media (max-width: 640px) {
  nav { padding: 1rem 1.25rem; }
  .nav-links a:not(.nav-cta) { display: none; }
  section { padding: 4rem 1.25rem; }
  .hero { padding: 7rem 1.25rem 3rem; }
  .cta-section { padding: 5rem 1.25rem; }
  footer { flex-direction: column; text-align: center; padding: 1.5rem; }
  .hero-actions { flex-direction: column; align-items: flex-start; }
  .hero-right { grid-template-columns: 1fr; }
  .who-grid { grid-template-columns: 1fr; }
  .steps { grid-template-columns: 1fr; }
}